Unicorn Academy-Blooming Stables ::: Unicorn Academy: Blooming Stables is a whimsical, hands-on playset designed to captivate children's imaginations through interactive elements and enchanting visuals. The project focuses on storytelling through design, offering a magical experience where users can "twist the horseshoe and watch the stable bloom!" This design aimed to blend narrative engagement with functional toy engineering, creating a delightful user experience for young children. The focus was on imaginative play, accessibility, and aesthetic appeal bringing a fantasy world to life through thoughtful design.
Hello Kitty and Friends-Summer Adventure ::: "Hello Kitty and Friends Summer Camp-venture" is a whimsical playset designed to capture the joy and imagination of a summer getaway with Hello Kitty and her Sanrio friends. At the heart of the toy is a charming, kitty-shaped treehouse—designed as a two-level play space that encourages storytelling and adventure. The upper level offers a cozy lookout for relaxing or imagining sleepovers, while the lower level features playful details like a slide and a swing.
Lapis and Lyra-Search for the Wishing Star ::: This beautifully crafted, double-sided playset follows twin bunnies Lapis and Lyra on a journey through a magical world to find the Wishing Star. Designed with a soft pastel palette and whimsical forest to mountain transitions, the set encourages immersive storytelling through visual cues and layered environments. Key design features include a working telescope to discover hidden clues, sculpted terrain with crystals and caves, and a light-up star finale that rewards exploration. The set’s open-ended layout supports both solo and cooperative play, with detailed, storybook-style structures and textures that bring the world to life. With two posable figures and tactile elements throughout, this playset is a blend of gentle aesthetics, adventure, and interactive discovery.
Broccoli Buddy ::: Broccoli Buddy is an interactive plush toy created to support emotional learning in children of all abilities. The concept blends comfort with technology featuring a digital facial screen, NFC-enabled scenario cards, and a squeezable form that encourages emotional expression and communication. Broccoli Buddy displays a variety of animated facial expressions in response to different cards or interactions, helping children identify and understand emotions in a playful, engaging way.
Scout The Stegosaurus ::: Scout the Stegosaurus doubles as a colorful, transforming ice cream truck, where kids can join Scout and friends in serving up sweet treats. The playful design features a dino-shaped vehicle with bold, rounded forms and interactive elements like a pop-up second floor triggered by pressing Scout’s tail. Kids can mix and match ice cream scoops, serve customers through the window, and drive the truck around for endless pretend play. With fun details like stackable cones, soft-serve accessories, and friendly figures, this set encourages hands-on creativity and social play.
Paulie the Penguin-Penguin Pizza Cart ::: Paulie the Penguin’s Pizza Cart is a vibrant, roleplay-focused toy designed to immerse kids in the fun of running their own pizza stand. With a charming penguin mascot and a bright, food-truck-inspired design, the cart features playful, rounded shapes and bold colors that make it visually appealing and approachable for young children. Key interactive elements include a light-up brick oven, realistic scooping toppings, a soda fountain with detailed buttons, and a functioning cash register. The cart encourages imaginative storytelling, supports fine motor development, and introduces early concepts of food prep and customer service in a fun, hands-on way.
Peanut Can Fly - Plush Toy Development ::: Peanut Can Fly! is a plush toy character development project featuring Peanut, a curious little squirrel with a big personality. Designed with a friendly, approachable look, Peanut wears a red cape and green overalls to highlight both playfulness and charm. The development process includes expressive character sketches that explore a range of emotions: curious, surprised, happy, worried; before finalizing the plush-ready design. The combination of soft textures, rounded proportions, and simple shapes makes Peanut an engaging and huggable character, ideal for storytelling and toy production.
Toy Design Concept Sketching ::: This section highlights the sketch development process for a hard toy concept, focusing on character-driven form and functional design. Starting with loose ideation sketches, I explored silhouette, articulation points, and interaction features to create a toy that is both visually engaging and structurally feasible for production.